Firstly, we distinguish between coaching and advising as follows:

  • Coaching is typically an inquiry led model (e.g. why do you think this is a problem) and the coach doesn’t need to have any subject matter expertise. The skill of the coach is asking the right questions to help the coachee reach their own conclusions
  • Advising is when you have a specific issue and want access to someone who has seen this, or something very similar before, to give you experience-based advice on how to solve the problem

Although everyone searches for a “negotiation coach”, what we believe most people are looking for is a “negotiation advisor”, i.e. input from a highly experienced negotiator to help them get a better deal done.