Why Relationships Still Win in an AI-Driven Sales World with Carlo Girasoli
Why are so many sales teams chasing efficiency instead of trust? In this episode, we’re…
Who Wins When AI Makes Knowledge Work Cheap? With Sangeet Paul Choudary
What if the future belongs to those who redesign systems instead of simply using AI?…
The AI Reinvention of Go-To-Market: Who Owns the Intelligence? with Jason Ryan
If algorithms can outperform your marketing team, what are you really paying for? This week…
The AI-Driven Workforce Reset: Can Agencies Survive the Next 3 Years? with Paddy Woods
Is the industry sleepwalking into a talent collapse driven by AI and short-term thinking? In…
The Secrets of How to Win Billion-Dollar Sales That Start Long Before the RFP with Shari Begun
How do you align global stakeholders and still keep price from dominating the conversation? In…
Why the Best Agencies Won’t Be Replaced by AI…They’ll Be Rebuilt Around It with Simon Billington, Part 3
Are agencies about to automate themselves into irrelevance? In this final part of a trilogy…
Why the Best Agencies Won’t Be Replaced by AI…They’ll Be Rebuilt Around It with Simon Billington, Part 2
Are agencies about to be redefined not by what they make, but by how they…
Why the Best Agencies Won’t Be Replaced by AI…They’ll Be Rebuilt Around It with Simon Billington, Part 1
How do you punch above your weight when a technological revolution threatens your entire industry?…
Why Most AI-Powered RFP Responses Fail with Antoine Drapeau
How do you stand out in the RFP process when everyone is using the same…
The Triple Disruption in Agencies: Economic Uncertainty, Media Abundance, and AI with Tom Salmon
What happens to agencies when scarcity disappears and AI can do almost everything? In this…
How to Design Powerful B2B Surveys That Influence C-Suite Decisions with Becky Lawlor
Could a survey based on original research be your missing piece in winning high-value B2B…
The Hidden Advantage of Tactfully Handling Difficult People with Alex Sobol, Part 2
Are outdated discovery tactics and fear of rejection quietly killing your enterprise deals? Alex Sobol,…
The Hidden Advantage of Tactfully Handling Difficult People with Alex Sobol, Part 1
What if the real secret to sales success is in how you handle difficult people?…
The AI-Driven Rise of Performance-Based Partnerships with Micki Meyer
What happens when clients demand fewer people, lower fees, and measurable growth at the same…
Why Human Judgement Is the New Premium with Claire Lambell
As production gets cheaper and faster, where does real agency value survive? In this episode,…
The Blank Space Opportunity in AI Transformation with Rebecca Aliab Deng
What happens when you stop automating tasks and start reimagining the entire workflow? In this…
AI Is a Tactic, Not a Strategy: What CMOs Must Know with Gareth Turner, Part 2
Are agencies evolving into strategic partners, or becoming commoditized overnight by AI? In this second…
AI Is a Tactic, Not a Strategy: What CMOs Must Know with Gareth Turner, Part 1
What if the smartest move in marketing is to step back before doing more? We’re…
From SEO to GEO: Winning in the Age of AI Search with John Campbell
How do you win customers when AI becomes the gatekeeper between you and your audience?…
Physical Gifting: The Pattern Disrupt That Wins Attention with Kris Rudeegraap, Part 2
Could a $5 gesture outperform your entire digital ad budget? In this second part of…
Physical Gifting: The Pattern Disrupt That Wins Attention with Kris Rudeegraap, Part 1
What happens when your biggest sales advantage suddenly disappears overnight? In this episode I sit…
The New Rules of B2B Influencer Marketing with Chris Davis
In this episode we’re welcoming Chris Davis, Managing Director (UK) at Hypetap, to unpack what…
Why AI Makes Reinventing Business from the Inside Out a Must with Nikki Barua, Part 2
Are traditional go-to-market models quietly collapsing under the weight of AI? I’m picking up the…
Why AI Makes Reinventing Business from the Inside Out a Must with Nikki Barua, Part 1
What does it really take to shed an old identity and build an entirely new…
What Most Agencies Get Wrong About Referrals vs Real Partnerships with Dave Plunkett
Are you missing out on consistent revenue because you don’t truly understand how partnerships actually…
What Needs to Change in Aligning Marketing and Sales Teams with Joe Fontana
Are we hiding behind sales tech instead of actually knowing how to sell? Joe Fontana,…
Has AI Email Outreach Already Died? with Stephanie Melodia and Tash Rebuck
Has modern B2B sales become so automated that going “backwards” is actually the smartest move? Today…
Designing a Smarter Outbound Strategy with Alice Dawlat
How do you build real momentum when relationships, timing, and trust refuse to move in…
The Psychology Behind High-Stakes Decisions: Lessons from the CIA with Mike Mears, Part 2
Can you believe that small moments of trust and safety matter more than any sales…
The Psychology Behind High-Stakes Decisions: Lessons from the CIA with Mike Mears, Part 1
How do trust, certainty, and human behaviour decide outcomes when the stakes are extreme? In…
Why Sales-Ready Leads Are No Longer Enough with Freya Ward
I sit down with Freya Ward, Associate Managing Director at Headley Media, for her second…
How Short Books Build Big Credibility in B2B Sales (and How AI Can Help) with Julie Trelstad
Can a fairly short book really build authority faster than years of content marketing? Julie…
Why Lazy Sales No Longer Works and What to Do Instead with Mike Fantis
What actually cuts through when buyers ignore almost every email and call? I’m welcoming Mike Fantis,…
The Eye-Opening Research That Questioned Modern Selling with Philip Squire, Part 2
Can saying no to a perfect deal actually unlock a bigger win? I’m joined by…
The Eye-Opening Research That Questioned Modern Selling with Philip Squire, Part 1
Why do most sales conversations quietly fail before anyone realizes what went wrong? Today, I…
The 6 Mandatory Traits of High-Performing Agencies with Emma Hillary
What happens when brilliant delivery is no longer enough to keep clients loyal? It’s time…
How Intentional Follow-Up Drives High-Value Deals with Evelyn Oluwole
What if the biggest sales opportunities you’re missing could be unlocked simply by changing how…
Why You Need Awareness, Attention, and Action to Power Up Your Pitches with Kevin Kelly
What if the key to closing more sales lies in understanding body language and reading…
Master Persuasive Sales Presentations Through Authenticity and Active Listening with Tom Martin
Could the power of active listening and effective questioning be the missing link to winning…
Rethinking Procurement’s Impact on Agency Success with Michelle Cleary
What are the often-overlooked red flags and chemistry factors that can make or break your…
Succeeding in an AI World: Vital Training, Bias Awareness, and More with Waseem Ali, Part 2
Could AI leaders be the new key players in achieving financial revenue targets, or is…
Succeeding in an AI World: Vital Training, Bias Awareness, and More with Waseem Ali, Part 1
How can businesses ensure responsible innovation without getting lost in the AI hype, and what…
Transformational Growth in the Age of AI Through Emotional Intelligence with Oya Mustafa
How can emotional intelligence and cultural sensitivity transform your B2B sales strategy in a world…
The Secret Ingredients of Successful Brand Clarity with Ulli Appelbaum
Are you ready to discover the magic of combining scientific insights with emotional connections in…
Transforming Conflict and Harnessing Curiosity for Better Deals with Andres Lares
What secrets do expert negotiators use to transform conflicts into win-win situations? Andres Lares, Managing…
The Blueprint for Effective Business Development with Anna Stone
Are you curious about the strategies that can turn a simple proposal into a winning…
The Power of Patience and Personalization with Brooke Pinkney
What if listening is the ultimate skill missing from your sales toolkit? Brooke Pinkney, Managing…
Harnessing Vulnerability and Rapport to Boost Sales Credibility with David Meade
What simple daily practices can dramatically boost your sales success and negotiation outcomes? We’re getting…
Mastering AI for Business Growth: Strategy, Compliance, and Innovation with Sumeet Vermani
Are you prepared to tackle the challenges of AI governance and leverage its potential for…
Mastering USA Market Entry Through Strategic Vision and Leadership with Jennifer Quigley-Jones
How can a UK-based business successfully navigate the complexities of expanding into the competitive US…
Strategic Partnerships and Success in the Third Sector with Jenny Kitchen
How can agencies build trust and articulate value to excel in complex third-sector negotiations? Jenny…
Thriving in the B2B World Through Powerful Referral Expertise with Tom Poynter
What strategies can agencies implement to harness the power of referrals and retention for sustainable…
Charting a Purposeful Path in Business Development with Becky Hipkiss
Are you ready to discover how aligning purpose-driven initiatives with business goals can elevate your…
Elevate Your Negotiation Game Using These 6 Principles with Saad a Saad
How can embracing friction in sales negotiations unlock more creative and effective deal-making strategies? Saad…
What Clients Actually Want: Shocking Insights From the Agency-Client Benchmark Report 2025 with Remeny Armitage
What are the surprising findings about client awareness of agency services, and how can agencies…
Unlocking Growth Through Innovative Business Models with Caroline Johnson
What are the critical steps for aligning leadership and embracing change to drive business transformation…
The Secrets of Success in Niche Marketing Revealed with Rob Dando
How did this marketing agency transform its approach to become a leading expert in the…
How an Influencer Marketing Agency Can Guarantee Results with Jennifer Quigley-Jones, Part 1
How did a mere £500 and a unique perspective lead to a groundbreaking influencer marketing…
How Salesforge used AI to Grow to $3 Million ARR in Under a Year with Frank Sondors
What if you could scale your sales pipeline with minimal staff and maximum efficiency using…
Secrets of Successful Upselling and Strong Client Relationships with Jon Peppiatt, Part 2
Could the evolving landscape of marketing procurement be the key to mastering the new frontier…
The 5 Steps to Immediately Increase Your Win Rates with Harry Kendlbacher
Get ready to learn the 5 transformative principles that can elevate your B2B sales performance…
Harnessing the Extreme Power of B2B Event Management with Jade Howgrave-Graham and Lucy Francis
What strategies can still lead to fruitful in-person event outcomes in challenging economic times? I’m…
Unlocking the Mysteries of Public Sector Procurement with Dan Cook
What powerful strategies can help suppliers break into the lucrative public sector market? Dan Cook,…
Mastering Supplier Relations Through Strategic Dialogue with Kelly Barner
How can procurement professionals transition from mere cost-cutting to becoming strategic partners that drive amazing…
Typical Agency Dysfunctions and How to Avoid Them with Leah Power
Is your agency prepared to counteract typical dysfunctions and build value-driven client partnerships? Leah Power,…
Secrets of Successful Upselling and Strong Client Relationships with Jon Peppiatt, Part 1
Ready to find out how agencies can strike the perfect balance between upselling and nurturing…
Humanize Your Sales Approach Using The Wes Method with Wes Schaeffer
What unique sales insights can be gained from someone who traded military discipline for the…
Mastering Negotiation Through Compassionate Curiosity with Kwame Christian
Is embracing emotional intelligence while understanding the amygdala hijack the secret to mastering negotiations under…
Avoiding Complacency Through Agency and Consultancy Dynamics with Dino Myers-Lamptey
Ready to learn the strategic shifts that can help organizations avoid the pitfalls of complacency?…
Why Independent Agencies Are Making Waves in the Advertising World with Nigel Roberts
Can the rise of independent creative agencies signal a revival in the craft of advertising?…
Mastering Connections from LinkedIn to Real Life with Steve Fair and Matt Broughton
Ready to make your agency stand out in a saturated market by focusing on verifiable…
Aligning Teams for Long-Term B2B Sales Excellence with Adam Miller
Could the art of collaboration transform your sales and marketing strategies for C-suite success? This…
Why You Need to Grow Your Customer’s Decision Confidence with Brent Adamson and Karl Schmidt
Are you ready to discover why building customer self-confidence is more crucial than ever in…
Secrets of Fueling Growth Through Non-Traditional Collaborations with Iain Scott
What secrets do successful businesses use to convert initial collaborations into long-term, profitable partnerships?Iain Scott,…
Why You Need to Rethink RFP Processes for Sustainable Growth with Leah Power
Is your brand caught in the cycle of short-term gains due to outdated RFP processes?…
Reimagining Relationships in Media and Marketing with Adam Hopkinson
Could formalized training in media planning and buying be the key to elevating industry standards?…
Building an Incredibly Powerful Sales and Marketing Engine with Caroline Hodson
How can you ensure your marketing and sales strategies are not just aligned, but actively…
From Passion to Profit: A Guide to Agency Transformation with Emily Metcalfe
Are you ready to redefine your agency’s strategies for a competitive edge? Emily Metcalfe, a…
How to Massively Build Trust to Power Global Market Entry with John Birtwhistle
How can cultural strengths and technical expertise from Latin America unlock new opportunities in the…
Debunking the Colossal Myth of B2B Consumerization with Jason Nyhus
Could digital sales rooms be the game changer your sales team needs to overcome channel…
Cracking the Code of Boutique Consultancy Growth with John Godfrey
What secrets do boutique consultancies need to unlock to build long-lasting client relationships? John Godfrey,…
Crafting Winning Pitches That Truly Connect with Freia Muehlenbein
Is your agency equipped to craft pitches that align with the shifting economic, technological, and…
Massive Insights on Content Syndication and Lead Generation with Freya Ward
How does content syndication elevate your brand’s status as a thought leader in the crowded…
Transforming Promotions from Quick Fixes to Lasting Success with Carey Trevill
Are your promotional strategies genuinely fostering trust and engagement, or merely offering short-lived spikes in…
Constructing a Winning, Sustainable Revenue Strategy with Roee Hartuv
Are SaaS firms ready to pivot from aggressive expansion to becoming trusted advisors for their…
Embracing the Salespreneur Mindset by Transforming Sales Through Positivity with John Golden
What strategies can you employ to cultivate a positive sales mindset and build genuine client…
Transforming Lead Generation Via Strategic SDR Use with Gabe Lullo
Could outsourcing your SDR function be the game-changing move your company needs for lead generation?…
Timing, Relationships, and AI’s Impact on B2B Marketing Strategies with Rob Twells
Could AI-driven insights be the key to transforming traditional B2B pricing models for a competitive…
Empowering the Future of Sales Using AI and Innovation with Lauren Palmer
How can sales professionals navigate the shift from face-to-face interactions to digital-first strategies effectively? Lauren…
The Best of B2B Pitching Tips, Building Client Relations, and More
Ready to hear some of the conversations I’ve loved this year? In this special festive…
An Examination of Business Exits and Scaling with Stephen Kenwright
Stephen Kenwright, the guest on this episode, is a non-exec and consultant for marketing agencies…
How to Ethically Use Behavioural Science in B2B Sales with Hayk Hakobyan
Hayk Hakobyan is the CEO and co-founder of InsightGenie, a customer intelligence technology company. He…
How Trust allows negotiators to deliver better commercial outcomes
In the competitive landscape of B2B sales, possessing strong negotiation skills is not just an…
From Weak Cold Calls to Authentic Connections with Rich McHardy
The McHardy Collective is a portfolio of independent studios, agencies, consultancies and creative technology companies….
Evolving From Company-Centric to Client-Focused Strategies with Andy Bounds
Andy Bounds’ journey in enhancing how companies sell and communicate is not just a profession…
A Deep Dive into the Evolving Landscape of Marketing Agencies with Bruno Gralpois
Bruno Gralpois, Co-founder and Principal of Agency Mania Solutions, is dedicated to enhancing client-agency partnerships….
When Founders Need to Hire a Sales Team with Jeff Mains
Jeff Mains is a serial entrepreneur and growth expert known for building and exiting multiple…
Insights on Balancing Creative Freedom and Strategy with Simon Hewitt
Simon Hewitt is a co-founder of Orange Panther Collective, an advertising startup that combines big…
Reimagining Marketing Through an Emotional Lens with Rob Harrison-Plastow
Rob Harrison-Plastow is a researcher and strategic consultant specialising in understanding emotion and behaviour. He…
